This week we walked through the new Communications area inside Admissions+. If you missed it, the recording and slides are below.
Catch up in three clicks
What is the Communications area?
A new hub inside Admissions+ that brings your Inbox, Templates, Campaigns, Automations, and Settings into one place. Send, track, and automate every message without leaving the platform.
It replaces the patchwork of personal inboxes, separate tools, and spreadsheets a lot of admissions teams still rely on. Every message links to the student record, your team shares one inbox with assignment and status, and routine comms can be automated. The result: less repetitive work, and full visibility on what was sent, opened, and clicked.
What we showed in the session
Inbox. A shared admissions inbox for the team. Search and filter by sender, student, subject, or status. Assign emails to colleagues, link them to applicants, and reply directly using templates, with a full activity log behind every thread.
Templates. Email, SMS, and notification templates with a drag-and-drop builder, mail merge with live preview, and full delivery tracking. Find what you need fast with folders, favourites, type filters, and clear form associations.
Campaigns. See which activities are actually driving offers, acceptances, and enrolments. Attribute outcomes to events, emails, SMS, inquiry forms, and meetings. Compare performance side by side.
Automations. Trigger-based, scheduled, and system automations that handle routine comms for you. Three trigger families: applicant actions, staff actions, and time-based. You stay in control with toggles and info buttons explaining each one.
Settings and compliance. GDPR and consent management, automatic unsubscribe links, STOP keyword handling for SMS, quiet hours, and a full audit trail. Confirmation prompts and test-send requirements before any bulk send.
How to shape what comes next
We want to make sure what we build fits how registrars, admissions managers, and admissions teams actually work, including the parts that look quite different from the state sector.
That is what the new Applicaa Independent Schools focus group is for. A space to share what is working, raise what is not, and help shape how Applicaa continues to develop. If you have views on the Communications area, or anything else in admissions, this is your direct line into the product team.
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